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COMME des GARCONS is slated to launch a new brand utilizing the symbolic CDG logo, as the elite fashion imprint has produced a celebratory logo-centric capsule dubbed “Breaking News.”

CDG BREAKING NEWS spring holiday campaign launches at DSML on Thursday May 17th in an installation on the ground floor as part of PHOTO LONDON. see our website for more details.

A post shared by DOVER STREET MARKET LONDON (@doverstreetmarketlondon) on May 15, 2018 at 10:13pm PDT

The mini collection encompassing tees, jackets, hoodies, and coach jackets comprises many of the items that will be in the first CDG collection, and most notably, six collaborative T-shirts are standouts, featuring artwork by Adam Lucas, aka HANKSY, Anti Social Social Club, Better Gift Shop by Avi Gold, Brain Dead, Cactus Plant Flea Market, and Dreamland Syndicate.

"CDG Breaking News”, a preview of the new Comme des Garçons Line: CDG launching tomorrow at Dover Street Market New York and CDG Chelsea. Here a collab celebratory tee by @bettergiftshop @avi_gold

A post shared by DOVER STREET MARKET NEW YORK (@doverstreetmarketnewyork) on May 16, 2018 at 7:54am PDT

"CDG Breaking News”, a preview of the new Comme des Garçons Line: CDG launching tomorrow at Dover Street Market New York and CDG Chelsea. Collab tee by @dreamlandsyndicate

A post shared by DOVER STREET MARKET NEW YORK (@doverstreetmarketnewyork) on May 16, 2018 at 7:56am PDT

"CDG Breaking News”, a preview of the new Comme des Garçons Line: CDG launching tomorrow at Dover Street Market New York and CDG Chelsea. Collab celebratory tee by @cactusplantfleamarket

A post shared by DOVER STREET MARKET NEW YORK (@doverstreetmarketnewyork) on May 16, 2018 at 7:57am PDT

Pricing for the first line ranges from $50 USD to $800 USD, as the CDG “Breaking News” capsule will release globally on Thursday, May 17, at COMME des GARÇONS and Dover Street Market locations.

The first and full CDG collection will be launching in Japan starting July 20, before arriving at Dover Street Market’s upcoming LA store on September 1 and worldwide on October 17.

Head on over to cdgcdgcdg.com and subscribe for more details.

Next up, Helmut Lang previews its Pre-Fall 2018 line with a cheeky dating campaign.




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